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===== Counterfactual Reasoning and Learning Systems: The Example of Computational Advertising
@article{bottou-jmlr-2013, author = {Bottou, L\'eon and Peters, Jonas and Qui\~{n}onero-Candela, Joaquin and Charles, Denis X. and Chickering, D. Max and Portugualy, Elon and Ray, Dipankar and Simard, Patrice and Snelson, Ed}, title = {Counterfactual Reasoning and Learning Systems: The Example of Computational Advertising}, journal = {Journal of Machine Learning Research}, year = {2013}, volume = {14}, number = {Nov}, pages = {3207--3260}, url = {http://leon.bottou.org/papers/bottou-jmlr-2013}, }